Organic Consumer Goods Company

Global company that farms, distributes, and markets organic consumer foods, including fresh produce, plant-based prepared foods, healthy beverages, and snacks. During its 18-year history, the company has remained committed to rigorous standards of worker health and empowerment, while amassing an impressive list of household-name clients, such as Whole Foods, Kroger, and Trader Joe’s.

Country: Argentina
Industry: Development & Sustainability
Sector: For-Profit Company
Office Size: Small (11 to 30 full-time staff members)

Intern Project Examples:

1 - Research and Analysis Intern

The intern will research and analyze the organic and healthy consumer trends for fresh produce, organic beverages, plant-based food prepared meals, and snacks in the U.S. Market, LATAM (special focus on Argentina, Chile, and Brazil), and Asia (special focus on China, United Emirates, and India).

Project Tasks:

  • Develop a full market research for each of the mentioned countries that includes the 4 P's of the marketing mix: product, place, promotion, and price.  A full mapping of competitors will be needed.

  • Branding strategies and suggestions for each new market will add value.

Expected Results:

  • Solid research and analysis that will be the back-up for the company's marketing decisions for 2020. Further understanding of each market for the launching of new specific products or the introduction of existing ones.

  • Detection of commercial opportunities.

  • Branding suggestions and recommendations for each market.

Spanish Level Required: No Spanish required
Academic Background and Technical Skills: Preference for candidates who are studying or have experience in marketing or business.  Strong research and analytical skills needed, if possible related to food industry. 

Although the intern has a specific task and objectives, he or she will be constantly supported by the company’s team. The company is very committed to incorporated the intern as part of its great family working for a better world, with offices in Argentina, Chile, Peru, U.S., and Europe. 

2 - Graphic and Web Design Intern

The intern will analyze the company's different brands, messages, and targets and revise the graphic design and web design to ensure that they are communicating the needed concepts.

Project Tasks:

  • Revise and improve existing marketing graphic materials.

  • Recommend new ideas or adapt materials for new markets.

  • Together with the marketing team, develop the packaging for launching products, such as: organic juices and beverages, plant-based foods, such as veggie burgers, organic rice and pasta, etc.

Expected Results:

  • Revision and improvement of existing graphic and web materials.

  • Development of packaging for new launching products, working together with rest of the team.

  • Adaptation of existing packaging of products for new markets.

Spanish Level Required: No Spanish required
Academic Background and Technical Skills: Knowledge of graphic and web design, preferably with experience in food or consumer packaged goods industry.